What do you know about SEO? You shouldn't miss out on the traffic from search engines, whether you're a webmaster, internet marketer, or a blogger. The following will help you understand how to rank high in the search engines by focusing on the factors of off the page SEO factors.
First, notice the structure of your website and how it's laid out. Does the site directory have a proper tree structure? Google loves websites that have a logical and consistent structure designed conventionally. Many people miss this important factor when they create their site, but it's one that shouldn't be ignored. Organizing your website in a logical manner makes it easier for the search engine spiders to crawl through your site and find the content. So make sure you're familiar with this structure before your site goes live.
When it comes down to off-page SEO, the search engines basically look at the type of backlinks you're getting from the other sites. The more trusted the referrer site is, the more valuable a backlink is in the eyes of the search engines. This is why you should try to get listed in popular web directories such as DMOZ and Yahoo! Directory – backlinks from these two directories are enough to put your website in the elite league. Apart from these directories, there are many more web directories on the Internet that you can search and submit your site to. Make sure the directories you link to aren't spammy or untrustworthy.
You should also consider factors such as how long your domain name has been registered. This matters because legitimate domain names are usually registered for several years, while the illegitimate ones are rarely used beyond one year. This may not seem like a big factor but making sure your domain name is registered for more than a year makes a good impression on the search engines.
Plus, it's a good idea to hunt for links from authority websites as they share such a wonderful rapport with the search engines. Be sure that the authority site you get your backlink from is significant to your niche, and ranks excellently with the search engines. For instance, if you obtain a backlink from the Ezine.Articles.com (which is an authority) site, it will be a lot more ideal than getting a backlink form a variety of smaller sites.
If you are building backlinks on Article Directories or Web 2.0 sites, watch out for the word count of the articles you post. Articles you post on these types of sites should be longer than 400 words for better results.
Last of all; determine how long the website has been around that you're acquiring your backlink from. The older the website is, the more optimal the reactions will be. The purpose for this is that the search engines happen to have faith in these sites and have developed a continuing connection with them. By putting some of the web tools to use, you can simply determine the age of the site. When all's said and done, out of the article above it becomes apparent that in order to form steadiness, both off-page and on-page SEO is important. What we've discussed here tells us that off-page SEO is not just about building backlinks to your website, but is much more than that. So proceed, start exercising the things you've learnt here to boost your search engine presence and lead your SEO efforts up to the next level.